How Bebell Digital Solutions helped Kei Design Shop launch a scalable e-commerce system with USD payments and same-day delivery.
See ResultsSanto Domingo, Dominican Republic
October 11, 2021
Tahnee Pelliccioni
Home Décor & Interior Accessories
Kei Design Shop is the online store of Tahnee Pelliccioni, a Venezuelan interior designer based in Santo Domingo. Tahnee had a carefully curated selection of contemporary home décor pieces and a strong local reputation — but lacked the digital systems to sell online: no storefront, no payment gateway, and no streamlined order management. Manual processes capped growth and consumed the time she wanted to spend designing.
Tahnee wanted more than a shop — she wanted a business that reflected her design identity: a streamlined, beautiful shopping experience where customers could pay in USD, place orders quickly, and receive same-day delivery in Santo Domingo. The friction of manual messaging and ad-hoc payments was preventing her from scaling.
Bebell Digital Solutions acted as strategic partners and built a complete digital foundation for Kei Design Shop — focusing on customer experience, secure payments, and operational automation.
A mobile-first store that showcases Tahnee’s curated aesthetic while making discovery and checkout effortless.
PayPal integration to accept payments in dollars—tested end-to-end to ensure a frictionless checkout for local and international customers.
An order workflow that notifies the owner, coordinates packaging, and enables same-day door-to-door delivery across Santo Domingo.
The core challenge was enabling a USD-friendly, compliant payment flow for an independent Dominican business while preserving Tahnee’s highly visual brand language. We integrated PayPal, ran multi-scenario checkout tests, and tuned the product pages so the handcrafted origin of each item remained front-and-center.
Brand & Aesthetic Alignment
Payment & Compliance Setup
Order Automation
Increase in online sales (%)
Reduction in manual workload (%)
Times higher conversion rate
First-day orders (count)
“After enabling my payment button on the website, I received my first order in one day!! I’m extremely grateful for the work, the time, and the guidance ❤️ it would be impossible for me to do this without you.”
Kei Design Shop demonstrates that a thoughtfully built digital foundation converts creative talent into a repeatable revenue engine. With automated payments, streamlined order flows, and a design-led storefront, Tahnee now has a platform that supports expansion, new product lines, and a stronger brand presence beyond Santo Domingo.
Bebell Digital Solutions doesn't just build websites—we build online businesses that grow.